A farm, a workshop or a plant two hours from the nearest city usually does not have a product problem: it has a route-to-market problem. The product exists, but there is no catalog, no price list, no way to take an order, no delivery window and no one on the other side who knows it exists. We set up that whole path — catalog, sales channels, orders, payment, delivery and buyers — with the same machinery that already runs our own marketplace of more than ten thousand products. We do not farm. We sell and we deliver, and that part we do run every day.
Product format
From the crate to a catalog
What you produce, turned into something that can actually be sold at a distance: units, weights, presentations, shelf life and a photo that does not look like a receipt.
- —Product sheets written from what you dictate on a call or a voice note
- —Presentation and packing decisions: unit, box, pallet, minimum order
- —Photo guidance and cleanup so every product looks like it belongs to the same brand
- —Seasonality and availability, so the catalog never sells what is not in the field
- —Labels and QR with origin, batch and date
- —Everything in Spanish and English, because the buyer is often not in your town
Live: the same catalog engine that imported, classified and rewrote more than ten thousand products.
Route to market
Sales channels that reach the city
Your own store, plus the places where people are already buying. One catalog, many windows, no double loading.
- —Your own online store with your brand, your prices and your delivery zones
- —Ordering by WhatsApp, which is where the customer actually writes from
- —Publication to marketplaces and to the Google and Meta product feeds
- —Weekly box or subscription: the format that turns one sale into a routine
- —Wholesale price list per customer, separate from the retail one
- —Pages that rank for what you sell and where you sell it, not a brochure
Live on home.adonait.com: storefront per seller, product feeds and payment split already in production.
Order to cash
Orders, payment and paperwork
The part that eats the evening: taking the order, charging it, and leaving a paper trail that adds up at the end of the month.
- —Order taken by WhatsApp or web and turned into a single record, not twelve messages
- —Payment link, transfer or cash on delivery, with the receipt sent automatically
- —Delivery note and invoice generated from the same order
- —Stock and reserved quantity, so the same box is not sold twice
- —Standing orders for regular customers, without retyping them every week
- —Everything lands in the CRM with the customer, the history and the follow-up task
Live: order intake, payment and automatic CRM entry running today on our own store.
Getting it there
Logistics and delivery
Distance is not solved by wanting it: it is solved with delivery windows, grouped routes and a customer who knows when to expect the truck.
- —Delivery zones and days: you sell what you can actually deliver, and not more
- —Orders grouped by zone and day so one trip carries a full truck
- —Route order for the day, with the stops in a sensible sequence
- —Pickup points and pickup at the farm, for whoever is closer
- —Carrier and cold-chain requirements per product, stated before the sale, not after
- —Automatic notice to the customer the day before and when the delivery is on the way
- —Failed delivery logged with a reason, which is what tells you where you are losing money
Demand
Finding the buyers
Restaurants, grocers, hotels, schools and public buyers do not appear on their own two hours from town. They are found one by one, and that is a job for a machine that never gets tired.
- —Buyer lists built by category and radius: restaurants, grocers, hotels, distributors
- —First contact with your price list and your minimum order, in their language
- —Follow-up that stops the moment they answer, so a person takes it from there
- —Sample and first-order tracking, which is where these deals are actually won
- —Public and institutional solicitations that match what you produce
- —Every reply in the CRM with a task, so nobody falls through the cracks
Live: the same outreach engine that contacts businesses by category and radius every day, with reply detection and automatic opt-out.
Numbers
What to produce and at what price
The two decisions that make or break a season: what the market is asking for and what the price should be once freight is in the cost.
- —Demand read from your own order history and from what is being searched
- —Price per channel: retail, wholesale, subscription and institutional
- —Freight, packaging and loss included in the cost, not discovered at year end
- —Seasonal calendar: what to plant, produce or hold based on what actually sold
- —Weekly report in plain language, by email, with what changed and what to do